Updated: Sep 14
During the Covid-19 pandemic there has been an increased desire for healthy food, but not always the foods you would expect
Do you have plans to positively change your diet? Well, you’re not alone. Research from FMCG Gurus has found that in response to Covid-19, ‘73 percent of consumers say that they plan to eat and drink healthier’. With this increased focus on what you put into your body, several wellness products and superfoods have gained popularity. One such ingredient is sea moss.
What is sea moss I hear you ask? Well, it’s a type of algae historically found in Ireland, the Caribbean, and other coastal regions of the North Atlantic. Also known as Irish Moss, it got its name during the 19th-century potato famine when starving people ‘began eating the red alga that was on the rocks’.
Fortunately, it has a range of surprising benefits: helping with digestion, boosting immunity, and improving emotional health. We spoke with Adriana LQ, Marketing Executive of natural beauty and wellbeing company, MamaSia, to learn more. Sea Moss is 'classified as a superfood because of its mineral-rich, life-enhancing nutrients. It contains 92 minerals out of the 102 needed for the body to function at optimum wellbeing.'
MamaSia began using sea moss ‘as there was a large demand for wellness products within our community, so we launched this product and it has been successful ever since. We also have direct links to divers in Jamaica who collect the sea moss, which is also useful!’
Another reason sea moss may have become so popular is that it’s also extremely versatile. It can be purchased dried, ground, or in pills, and can be added to smoothies, soups, cakes - even ice creams, supposedly! Wonder which of our flavours it would go with best?
However, it is worth noting that many of the health benefits associated with sea moss have not been widely tested. Due to its high levels of potassium and magnesium, you should consume sea moss only in moderation. If you’re unsure, speak to a doctor or nutritionist before adding it into your diet.
The earlier mentioned FMCG research asked how consumers would eat healthier. The most common answers were ‘turning to everyday food and drink products that they deem to be natural and contain ingredients that offer a nutritional boost’. That’s a big tick for sea moss.
At Mama Dolce, we take the importance of ingredients very seriously. With the rise of supercharged food and drink, as well as a growing number of health-focused products on the market, clearly, we are not alone. It’s fantastic to see more people aiming to eat natural where possible and consider the ingredients that go into their favourite foods.
Want to try sea moss? Visit MamaSia’s shop now.
free-from, with love x